Head of Customer Acquisition - Spend and Save (FTC)

Job Title

Head of Customer Acquisition - Spend and Save (FTC)

Ref #

7975

Location

Edinburgh

Department

Customer Acquistion (Help me Spend & Save)

Business Area

Help Me Spend & Save

Working time

Full-Time

Date Published

01-02-2023

• Use Strong Commercial Acumen – this role acts as the organisation's authority and established expert to develop solutions based on an understanding of the business environment and objectives.
• Apply a Strategic Mindset: Sees ahead to future possibilities and translates them into strategies. Clearly identifies and prioritises efforts and initiatives to have the greatest strategic impact on the organisation.
• Demonstrate Credit Cards and Loans experience: recruiting balances and pricing to manage balance sheet requirements.
• Agile Ways of Working: experience of working in an agile manner and organising teams around customer value.
• Utilise your significant experience of customer acquisition.
• Be a strong team leader and cultural ambassador for change.
• Deep understanding of Customer and Market Analysis to that enable maximum return on investments.
  

• Setting the Acquisition and Business Development strategy, outcomes and OKRs for acquiring new customers to Tesco Bank
• Development of the priorities, plan, and performance metrics to drive and deliver commercial, customer & conduct outcomes in line with our overarching customer strategy to achieve the acquisition targets for the year
• Delivery through building and leading multi-functional teams of SMEs from across the bank to achieve value for my Value Stream and Customers
• Being a role model for Agile ways of working empowering my team to take responsibility for and owning delivery of the plan.
• Maximising usage of the Tesco ecosystem from an acquisition perspective
• Identifying and implementing initiatives to optimise conversion of leads to sales and minimise funnel drop out
• Looking towards the future supporting the Director and working collaboratively with the Spend & Save leadership team to develop and deliver a vision, strategy and plan to influence customers to choose Tesco Bank to help manage their money
• Actively Manage the Agile Backlog and Agile Release Planning approach to deliver our strategic and tactical plans
  

At Tesco Bank everyone is welcome, we value our people and diverse teams and believe the variety of backgrounds and experiences make us stronger in achieving our goals. It’s important to us that we make sure you’re supported by your team and colleague networks every day, celebrating when it matters and helping you to be the best version of yourself. The people make Tesco Bank, and we take pride in what we achieve together.

We’re also a little obsessed with the future. Your future. Our future. That’s why we take development seriously; we want to help you thrive and evolve in your career. Tesco Bank is a place to get on, all colleagues have access to LinkedIn Learning and Abstract, from day one.

All that hard work? Come and see it turned into something real, usable, and important to customers’ and colleagues’ everyday lives. At Tesco Bank, our products make things a little better for everyone.

The Tesco name comes with a dedication to customer service excellence, but Tesco Bank offers something more: a fresh approach to finance. While it’s an innovation, ours is a business built on the next development, the evolution to come. For forward-thinking, technical professionals, that means making a wide-ranging and long-lasting impact in an organisation that’s changing the face of banking for our customers.