Wholesale Director

Description

We are looking for a Director of Wholesale to join BrandASYLUM, a newly formed business department at Footasylum. BrandASYLUM is responsible for driving positioning and commerciality for Own Brands, of which we currently have four brands active in the Wholesale channel.

Reporting to the Commercial Director, you will be responsible for delivering sales growth, strategy for new business, team development, and playing an active role in Brand Lifecycle Management across the broader BrandASYLUM BU and working to take advantage of opportunities that arise in the own brand space.

This is an opportunity to play an intrinsic role in the growth and development of our wholesale business across key strategic markets spanning the UK, Europe and globally.

The successful candidate will require previous experience within a sports fashion market, a successful track record in delivering strategic/substantive growth, and knowledge of relationships with key accounts in our focus markets.

The Team

This is a fantastic opportunity to build and shape a team that will significantly impact the future of our Own Brand division. The team currently has a few highly skilled colleagues, and your role will be to develop and grow their skill set. As a leader, you will help to create an environment for others to be successful. In addition, you will work closely with the Commercial Director, with regular support and collaboration on strategic objectives for BrandASYLUM.

Why Footasylum?

We are one of the leading omnichannel retailers across the UK, but more than that, we are a brilliant place to work. We value you and your development. We have many examples of people moving upwards, across to other departments and given the training to excel in their personal and professional skills.

We aim to create a fun environment where your success is paramount to ours, and you are given the right tools, support and platform to achieve your goals.

About You

As the Director of Wholesale, your remit is varied, with many vital responsibilities. This is an opportunity for you to own one of Footasylum’s most exciting divisions, where real and tangible results can be measured from your daily work.

You will deeply understand the sports fashion market while working in a senior management role. Commercial acumen, stakeholder management, excellent communication skills and the ability to work to targets are all paramount for this role. In addition, you’ll have a deep understanding of wholesale markets and the distribution networks that run-in correlation.

Primary responsibilities will include:

• Own, hit, and exceed annual targets.
• Build and maintain key relationships with new and loyal partners covering focus markets.
• Establish a comprehensive road map aligning with the BrandASYLUM strategy over 3 - 5 years.
• Communicate overall strategy to sales teams and collaborate with relevant stakeholders on strategy execution.
• Be responsible for seasonal budgets and monitor performance per category.

• Review and approve orders per campaign and collaborate with teams on achieving expected targets.
• Collaborate with stakeholders on sales targets, performance, risks and opportunities, and vital commercial agreements.

Personal specifications:

• Previous experience in the Sports Fashion market within a Wholesale role.
• Previous experience in a senior management role.
• Exceptional commercial understanding.
• Focused on the building of processes internally to maximise long-term opportunity.
• Demonstrate ability to drive results and achieve profitability goals.

• Strong knowledge of Wholesale distribution networks in key markets.
• Excellent influencing and negotiation skills.
• Astute and confident decision-maker.
• Ability to communicate effectively across all levels.
• Resilient with the ability to find solutions and deliver results.

• Demonstrate the ability to develop the current team, maximising skill sets and supporting progression in the business.

Diversity

We recognise and value the importance of diversity to help ensure we have many different perspectives when we are providing service to our colleagues and customers. We know this will help us build an excellent service that our customers will love. This is great news for our business. Diversity for us is also, importantly, about building happy teams full of people who want to learn and be inspired by each other and our different experiences.

Recruitment Process

We’ll help make the interview process as transparent and stress-free as possible.

We review applications individually, and if we feel you would be a good fit, we’ll invite you for a call or Teams video for an informal chat about the role and to see if we’re a good fit for you.

We value open and honest conversations and collaboration, allowing you to learn about our work in an informal and friendly environment. We want to know about you and why you feel this is your opportunity.

Please note this is not a remote role, and we expect that you will be able to attend Head Office in a hybrid way in Greater Manchester.